Wherever you go whatever you do marketing will also be there in every walks of your life. Sometime you may also need yourself to be marketed. Just consider that you have gone for an interview. What actually you think you are doing there? You are marketing yourself by stating various reasons and answering the question that conveys you are eligible for the post.
In companies, it is one of the important departments and you can find them in all the companies as well. So it is good and high tech some of the basic concepts about marketing activities for high school students.
Introduce the concept of marketing
When you get into the field of marketing and plan to teach marketing to high school students, initially it is important to make them understand about marketing. In marketing, you need to plan and promote the product among the customers and you should make people understand the need for the product or service to them. You should be concentrating on the product, promotion, price and the place that your product is displayed or the medium you choose for the promotion.
Since they are the initial stage of the marketing lessons it is better when you take the concepts in forms of videos and images to have better reach and understanding among students. You can also certain stories of successful people and that may be more attractive and student can even fix them as their inspiration.
Make students analyze the advisement that is been given in various medium like social media, television, and radio. Ask them to refer them certain search engine and various promotional activities carried out by the companies to promote their projects.
More importantly, they themselves might have been victims for various advertisements when they are in lower age even now. Ask them to make research on how they were attracted to that particular product like chocolates or toys or any other services. This can make their ideas wider.
Implement new ideas
By this time they might have understood what exactly is marketing is and how important it is. Now ask them to create their own idea for any product, make them work in groups. Let them plan and come out with some creative ideas on discussing with their group and bring some products. Give them some training to convince and let them try to implement them in real time. It is also good if you buy any of the products it can be higher encouragement to students.
In addition to conventional classroom teaching and marketing lessons for students, it is better to make them learn by various interesting activities and so there can be highly innovatively that helps in their personal life. A person who knows certain marketing techniques can also overcome certain circumstances in his personal life. As marketing is not only required for people who choose marketing as their career, it is necessary for every human in various parts of life.